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Title: Some Recommendations on Entire Media Education Development in Contemporary China
Source: International Conference on Engineering and Business Management 2012(Part 1 Enterprise Operation and Management(1)) (pp 683-687)
Author(s): Xiaodong Wang, Dept of Management, Tianjin Finance & Trade Management Cadre Institute, Tianjin, China, 300170
Abstract: Under the background of the rapid development of the "entire media" emerging technology, the change of education forms and its way got the profound change because of the dissemination of information. The "entire media" is a education form which meet learning’s needs of individuation, diversification, by multi-channel, fast and convenient modern transfer mode. Based on the comprehensive analysis of the media education characteristics, and on the basis of long-term education reform from the state and development requirements, human resources strategy, economic development request, this paper describes the necessity of development entire media education; and aim at the current development of the entire media education concrete path. It puts forward some recommendations from start-up, implementation and evaluation.
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