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Title: The Analysis of Necessity of Enterprise Social Responsibility from Global Perspective in China
Source: International Conference on Engineering and Business Management 2012(Part 1 Enterprise Operation and Management(1)) (pp 387-390)
Author(s): Xianghong Wang, College of Business Administration, Capital University of Economics and Business, Beijing, China, 100070
Abstract: This paper first puts forward the view that “The foundation of enterprises paying attention to social responsibility is evergreen”, further analyzes the reason why social responsibility and enterprise development run parallel .At last it discusses the serious consequences if the enterprises neglect social responsibility in the economic globalization today.
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