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International Conference on Engineering and Business Management (EBM 2010 PAPERBACK)

Chengdu,China,China,3.24-3.26,2010

ISBN: 978-1-935068-05-1 Scientific Research Publishing, USA

Paperback 6066pp Pub. Date: March 2010

Category: Engineering

Price: $280

Title: An Empirical Study on the Impact of External Organizational Integration on NPD Performance: with the Moderating Role of Environment Uncertainty
Source: International Conference on Engineering and Business Management (EBM 2010 PAPERBACK) (pp 4873-4877)
Author(s): Jiaxi Wu, Institute of Scientific and Technical Information of China, Beijing, P. R. China, 100038
Abstract: Abstract: This paper proposes a conceptual model of external organizational integration, environment uncertainty and new product development (NPD) performance, and conducts empirical study based on the survey of domestic manufacturing enterprises. The results show that information sharing, relationship coordination and co-participation have positive impacts on NPD performance, and environment uncertainty plays a moderating role on the relationship between external organizational integration and NPD performance.
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