Author(s)

Ruizi Tang¹, Ruiyang Shi², Yixiao Zhao³, Yuer Chen⁴, Boao Hua²

¹European Language Institute, Dalian University of Foreign Languages, Shenyang, China.
²School of Finance, Zhejiang University of Finance and Economics, Hangzhou, China.
³School of Journalism and Communication, Dalian University of Foreign Languages, Dalian, China.
⁴Business School, Dalian University of Foreign Languages, Dalian, China.

With the rapid development of science and technology and the popularity of the Internet, social media has become an indispensable part of people’s daily lives. Whether sharing life with friends or getting news information, social media has deeply penetrated into our social life, constantly affecting our cognition of society and self. Based on cluster analysis, Maslow’s hierarchy of needs theory and agenda-setting theory, this paper adopts a questionnaire survey method to sample users of nine platforms, including WeChat, Today’ Headlines, Weibo, QQ, TikTok, bilibili, Zhihu, Baidu Post Bar and Tianya Community. A total of 350 valid samples were collected, and the influence mechanism of social cognition and happiness was analyzed, revealing the potential effects of the content and form of social media on users’ cognition and emotions. Finally, the author puts forward some suggestions from different angles and puts forward the shortcomings of this study to provide a reference for later researchers.

Social Media, Social Cognition, Questionnaire Survey

Tang, R. , Shi, R. , Zhao, Y. , Chen, Y. and Hua, B. (2024) Social Media Use Effects on Self-Cognition and Behavior Patterns under the Network Environment. Open Journal of Social Sciences, 12, 360-381. doi: 10.4236/jss.2024.123025.