Author(s)

Mengyao Zhou, Xiaoxiao Zhang, Xinhan Gao, Wen Yang, Wentong Wang, Bowen Gao

College of Business Administration, Heilongjiang Bayi Agricultural University, Daqing, China.

Most of the hardworking and simple farmers living in rural areas take the primary processed cash crop products as the main economic source, but due to the narrow marketing channels and insufficient radiation area in rural areas, the annual cash crops produced through primary processing cannot reach the established economic benefits in terms of price and sales volume, and the economic support role of cash crops cannot be fully effective. In view of this situation, relying on the background of rural revitalization and the country’s support for the development of agricultural science and technology, the platform named only “rice” cloud business is put into practice from the theory, providing a key platform guarantee for the increase of cash crops’ income and efficiency, providing a necessary basis for expanding the sales channels of rice crops, so that good crops can be directly transferred to customers through farmers’ hands. It provides practical methods to reduce the maliciously depressed prices of bad suppliers, and effectively guarantees the interests of farmers.

Rural Revitalization, Agricultural Science and Technology, Only “Rice” Cloud Business

Zhou, M. , Zhang, X. , Gao, X. , Yang, W. , Wang, W. and Gao, B. (2023) Agricultural Science and Technology in the Context of Rural Revitalization + Only “Rice” Cloud Business to Help Upgrade the Rice Industry. Open Journal of Business and Management, 11, 295-302. doi: 10.4236/ojbm.2023.111017.