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2.4 Paper 4: Branded Flash Mobs, YouTube and the Effects of Viewer Attitudes on Brand Equity.
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EXPLORING BRANDED FLASH MOBS
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Entrepreneurs Perception Towards Guerrilla Marketing In Small Scale Business with Reference to Chennai City
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International Science and Technology Journal,
2018 |
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GUERILLA MARKETING FEATURES
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2018 |
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Tácticas de marketing de guerrilla en pequeñas y medianas empresas
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2018 |
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19STREET MARKETING TACTICS IN SMALL AND MEDIUM-SIZED ENTERPRI
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2018 |
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Pemasaran Gerilya (Guerilla Marketing) Sebagai Alternatif Pemasaran Konvensional
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2018 |
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[7]
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Shedding the Light on Guerrilla Marketing and Purchase Intention
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2017 |
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Sustainable practices through green guerrilla marketing–an innovative approach
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2017 |
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[9]
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Achieving Advertising Effectiveness Through Innovation
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2017 |
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[10]
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Sponzoring a ambush marketing ve sportu
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2017 |
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Kan gerillamarknadsföringsmetoder ha personligheter? En studie utifrån Dimensions of Brand Personality
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2017 |
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Elements For Building A Attractive Coffee Shop
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2016 |
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SİNSİ (TUZAK) PAZARLAMANIN MARKA FARKINDALIĞI VE TÜKETİCİ DAVRANIŞLARI ÜZERİNE ETKİSİ: 2010 FIBA DÜNYA ŞAMPİYONASI ÖRNEĞİ
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Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi,
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A Study on Awareness and Effectiveness of'Guerrilla Marketing Technique'–An Innovative Means of Advertising
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2016 |
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O MARKETING DE GUERRILHA SOB A ÓTICA DOS PROFISSIONAIS DAS AGÊNCIAS DE PROPAGANDA EM BELO HORIZONTE-MG
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2016 |
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Guerrilla marketing's effects on Gen Y's word-of-mouth intention–a mediation of credibility
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Asia Pacific Journal of Marketing and Logistics,
2016 |
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Guerilla Marketing of Fresh Organic Agricultural Products
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2016 |
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FACTORS INFLUENCING THE IMPLEMENTATION OF UNCONVENTIONAL MARKETING IN CULTURAL INSTITUTIONS–EVIDENCE FROM CROATIA
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2016 |
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[19]
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A common ground in Guerilla Marketing–State of research and further research opportunities
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2016 |
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[20]
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Fatores que influenciam o uso do merketing de guerrilha nas empresas em Portugal
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2015 |
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[21]
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ゲリラ・マーケティングとラテラル・マーケティングの関係
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ビジネス & アカウンティングレビュー,
2015 |
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Hur använder små närproducerande företag Facebook?: En fallstudie om hur företag i livsmedelsbranschen stärker sitt varumärke genom marknadsföring på Facebook
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2015 |
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[23]
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The Effects of Guerilla Marketing on Gen Y's Purchase Intention—A Study in Ho Chi Minh City, Vietnam
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International Journal of Trade, Economics and Finance,
2015 |
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[24]
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O EMPRESÁRIO PORTUGÊS EO USO DO MARKETING DE GUERRILHA
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IMC 2015 International Management Conference 26th June 2015,
2015 |
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[25]
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Intersecções Entre a Arte de Performance eo Marketing de Guerrilha1
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2015 |
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[26]
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Erfolgsfaktoren im viralen Marketing mit Videos
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2015 |
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[27]
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El Ambush Marketing¿ una práctica de competencia desleal?
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2015 |
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[28]
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MARKETING COMMUNICATION, IMAGE AND AWARENESS OF THE FACULTY
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2015 |
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[29]
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GUERRILLA MARKETING CONCEPT AND FURTHER RESEARCH POSSIBILITIES
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M Klepek,
2014 |
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[30]
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Alternativ marknadsf?ring
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University of Bor?sBor?s Academic Digital Archive (BADA) ,
2014 |
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[31]
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F?retags upplevelser av gerillamarknadsf?ring
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diva-portal,
2014 |
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[32]
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Guerilla Marketing At Its Best and The Difficult Challenges It Faces
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2014 |
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[33]
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Application of experiential marketing in the system of apparel store
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2014 |
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[34]
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Gverila marketing v teoriji in praksi
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2014 |
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[35]
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Guerilla Marketing Tools Research
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2013 |
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[36]
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Partizaninio marketingo priemonių tyrimas.
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Guerilla Marketing Tools Research,
2013 |
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