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DOI
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Affiliation
ISSN
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Study on the Construction of Enterprise Quality Culture for Brand Strategy
(Articles)
Zhi Gao
,
Jinfu Ye
,
Yi Huang
iBusiness
Vol.4 No.3
, September 28, 2012
DOI:
10.4236/ib.2012.43033
7,020
Downloads
11,757
Views
Citations
Study on Strategy of Construction of Rural Culture with Assistance of University Library in the View of Rural Revitalization Strategy
(Articles)
Lina Li
American Journal of Industrial and Business Management
Vol.8 No.11
, November 22, 2018
DOI:
10.4236/ajibm.2018.811146
1,145
Downloads
2,372
Views
Citations
Research on the Problem of Strengthening Talent Training in Daqing City
(Articles)
Li Liu
,
Ye Liu
,
Hong Chang
,
Da Zhao
Journal of Human Resource and Sustainability Studies
Vol.8 No.2
, June 29, 2020
DOI:
10.4236/jhrss.2020.82009
576
Downloads
1,549
Views
Citations
Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology
(Articles)
Lintong Jiao
Open Journal of Social Sciences
Vol.6 No.12
, December 17, 2018
DOI:
10.4236/jss.2018.612007
1,738
Downloads
4,317
Views
Citations
Connecting Perceived Brand Quality to Loyalty: The Satisfaction Acts as Mediator of Smartphone Brand
(Articles)
Sothea Hill
,
Sothan Yoeung
Open Journal of Business and Management
Vol.12 No.6
, November 7, 2024
DOI:
10.4236/ojbm.2024.126202
386
Downloads
2,736
Views
Citations
Addressing the Quantitative and Qualitative: A View to Complementarity—From the Synaptic to the Social
(Articles)
James Giordano
,
P. Justin Rossi
,
Roland Benedikter
Open Journal of Philosophy
Vol.3 No.4A
, November 26, 2013
DOI:
10.4236/ojpp.2013.34A001
6,585
Downloads
9,637
Views
Citations
This article belongs to the Special Issue on
How Quantification can Enhance Life Quality
Considerations in Dealing with Ethical Conflict Encountered in Healthcare Reform: Perceptions of Nurse Leaders
(Articles)
Robert Cooper
,
Garry Frank
,
Cherry Shogren
Open Journal of Nursing
Vol.4 No.10
, September 23, 2014
DOI:
10.4236/ojn.2014.410074
5,072
Downloads
7,144
Views
Citations
Attitude toward Safety among Staffs in the Iranian Maternity Care Units of Public Hospitals with High Maternal Death Rate, 2015-2016
(Articles)
Nahid Akbari
,
Marzieh Malek
,
Shima Haghani
Open Journal of Obstetrics and Gynecology
Vol.7 No.3
, March 29, 2017
DOI:
10.4236/ojog.2017.73040
1,590
Downloads
2,783
Views
Citations
A Social Realist Panorama on Quality Assurance: A Case of the University of Namibia
(Articles)
Alina Uusiku
,
Kelvin Mubiana Katukula
,
Lukas Matati Josua
Open Journal of Social Sciences
Vol.13 No.6
, June 23, 2025
DOI:
10.4236/jss.2025.136016
93
Downloads
432
Views
Citations
The Impact of Nationalism of Consumers Loyalty: A Case Study of Multinational Retail Firms in China
(Articles)
Bo Wu
,
Hamrila Binti Abdul Latif
,
Mahani B. T. Mohammad
,
Sharizal Bin Hashin
Journal of Service Science and Management
Vol.16 No.2
, April 18, 2023
DOI:
10.4236/jssm.2023.162006
328
Downloads
1,825
Views
Citations
Research on Minority Culture Enabling the Brand Building of Coffee Estates in Pu’er City—Teaching Practice Based on Internet Marketing Course
(Articles)
Yushi Yin
,
Yundi Zhang
,
Ci Wang
,
Yuejia Li
Open Journal of Business and Management
Vol.13 No.4
, June 13, 2025
DOI:
10.4236/ojbm.2025.134123
136
Downloads
738
Views
Citations
Analysis of the Problems, Causes and Countermeasures in the Brand Construction of the Postgraduate Entrance Examination Institutions
(Articles)
Yuanle Cheng
,
Hai Hu
Open Journal of Business and Management
Vol.8 No.2
, January 16, 2020
DOI:
10.4236/ojbm.2020.82025
1,457
Downloads
3,035
Views
Citations
Effect of Packaging on Perceived Quality and Brand Loyalty: The Mediating Role of Brand Association in Over-the-Counter Market
(Articles)
John Mensah
,
Peter Kwasi Oppong
,
Matilda Addae
Open Journal of Business and Management
Vol.10 No.1
, January 18, 2022
DOI:
10.4236/ojbm.2022.101018
5,025
Downloads
37,219
Views
Citations
Theory of Quality: Meta-Synthesis and Theory Construction
(Articles)
Chor-Beng Anthony Liew
Open Journal of Social Sciences
Vol.12 No.10
, October 30, 2024
DOI:
10.4236/jss.2024.1210035
119
Downloads
797
Views
Citations
Study on the Relationship between Campus Culture Construction and Foreign Language Discipline Construction
(Articles)
Liansong Wu
,
Honglian Liu
Creative Education
Vol.6 No.20
, November 25, 2015
DOI:
10.4236/ce.2015.620224
3,445
Downloads
4,750
Views
Citations
Preliminary Study on Campus Sports Culture Construction
—Taking Changzhou Liu Guojun Higher Vocational Technical School as an Example
(Articles)
Jinfeng Chen
Creative Education
Vol.9 No.5
, April 24, 2018
DOI:
10.4236/ce.2018.95055
1,013
Downloads
1,943
Views
Citations
Construction and Practice Research of Campus Sports Culture Environment Based on Peer Education
(Articles)
Kunpeng Li
Open Access Library Journal
Vol.11 No.11
, November 11, 2024
DOI:
10.4236/oalib.1112425
63
Downloads
597
Views
Citations
Brand Equity and Brand Loyalty in the Internet Banking Context: FIMIX-PLS Market Segmentation
(Articles)
Sandra Maria Correia Loureiro
,
Francisco Javier Miranda
Journal of Service Science and Management
Vol.4 No.4
, December 7, 2011
DOI:
10.4236/jssm.2011.44054
13,459
Downloads
23,484
Views
Citations
Exploring the Nexus between Packaging, Quality, Equity and Loyalty in Drug Industry
(Articles)
Peter Kwasi Oppong
,
Joseph Owusu
,
Paul Hammond
,
Edmond Amissah
Open Journal of Business and Management
Vol.10 No.5
, September 7, 2022
DOI:
10.4236/ojbm.2022.105121
389
Downloads
1,605
Views
Citations
Translation Strategies of Traditional Chinese Medicine Terms from the Perspective of Cross-Culture Communication
(Articles)
Na Zhang
,
Mei Dong
Open Access Library Journal
Vol.7 No.10
, October 16, 2020
DOI:
10.4236/oalib.1106828
1,211
Downloads
4,089
Views
Citations
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