Open Journal of Social Sciences

Vol.4 No.7(2016), Paper ID 69493, 9 pages

DOI:10.4236/jss.2016.47018

 

The Analyses of Purchasing Decisions and Brand Loyalty for Smartphone Consumers

 

Yu-Syuan Chen, Tso-Jen , Chen, Cheng-Che Lin

 

Department of Applied English, Tainan University of Technology, Tainan City
Department of Business Administration, Tainan University of Technology, Tainan City
Department of Applied English, Tainan University of Technology, Tainan City

 

Copyright © 2016 Yu-Syuan Chen, Tso-Jen , Chen, Cheng-Che Lin et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article


Chen, Y. , Chen, T. and Lin, C. (2016) The Analyses of Purchasing Decisions and Brand Loyalty for Smartphone Consumers. Open Journal of Social Sciences, 4, 108-116. doi: 10.4236/jss.2016.47018.

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