American Journal of Industrial and Business Management
Vol.5 No.12(2015), Paper ID 62062, 7 pages
DOI:10.4236/ajibm.2015.512077
Psychological Factors That Influence Preference for Luxury Brands: Effect of “Openness to Experience1” on Psychological Factors for the Development of Purchase Intentions
Kazutoshi Fujiwara, Shin’ya Nagasawa
Graduate School of Commerce, Waseda University, Tokyo, Japan Graduate School of Commerce, Waseda University, Tokyo, Japan
Copyright © 2015 Kazutoshi Fujiwara, Shin’ya Nagasawa et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
How to Cite this Article
Download citation as EndNote
Copyright © 2024 by authors and Scientific Research Publishing Inc.
This work and the related PDF file are licensed under a Creative Commons Attribution 4.0 International License.