Journal of Service Science and Management
Vol.7 No.6(2014), Paper ID 52320, 11
pages
DOI:10.4236/jssm.2014.76039
Technology-Based Service Encounter—A Study of the Use of E-Mail as a Booking Tool in Hotels
Aihie Osarenkhoe, Jotham Mbiito Byarugaba, Mabel Komunda Birungi, Abednego Feehi Okoe, Az-Eddine Bennani
Department of Business & Economic Studies, Faculty of Education & Economics,
University of Gavle, Gavle, Sweden
Makerere University Business School, Kampala, Uganda
Makerere University Business School, Kampala, Uganda
University of Professional Studies, Legon-Accra, Ghana
Department of Management & Strategy, Reims Management School, Reims Cedex, France
Copyright © 2014 Aihie Osarenkhoe, Jotham Mbiito Byarugaba, Mabel Komunda Birungi, Abednego Feehi Okoe, Az-Eddine Bennani et al. This is
an open access article distributed under the Creative Commons Attribution
License, which permits unrestricted use, distribution, and reproduction in any
medium, provided the original work is properly cited.
How to Cite this Article
Osarenkhoe, A. , Byarugaba, J. , Birungi, M. , Okoe, A. and Bennani, A. (2014) Technology-Based Service Encounter—A Study of the Use of E-Mail as a Booking Tool in Hotels.
Journal of Service Science and Management,
7, 419-429. doi:
10.4236/jssm.2014.76039.