Journal of Service Science and Management

Vol.6 No.2(2013), Paper ID 32726, 8 pages

DOI:10.4236/jssm.2013.62014

 

Effects of RFID in Retailing on Customer Trust

 

Hsiaoping Yeh

 

Department of Marketing & Distribution Management, National Kaohsiung First University of Science and Technology, Kaohsiung City, Chinese Taipei.

 

Copyright © 2013 Hsiaoping Yeh et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article


Yeh, H. (2013) Effects of RFID in Retailing on Customer Trust. Journal of Service Science and Management, 6, 143-150. doi: 10.4236/jssm.2013.62014.

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