Technology and Investment
Vol.4 No.2(2013), Paper ID 31879, 13 pages
DOI:10.4236/ti.2013.42016
External Innovation Implementation Determinants and Performance Measurement: A Case Study from the Pharmaceutical Industry
Matthew Coates, Lydia Bals
Imperial College Business School, Imperial College, London, UK Department of Strategic Management and Globalization, Copenhagen Business School (CBS), Copenhagen, Denmark
Copyright © 2013 Matthew Coates, Lydia Bals et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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