Journal of Service Science and Management

Vol.6 No.1(2013), Paper ID 28959, 14 pages

DOI:10.4236/jssm.2013.61010

 

The Mediating Role of Customer Trust on Customer Loyalty

 

Nha Nguyen, André Leclerc, Gaston LeBlanc

 

Faculty of Business Administration, University of Moncton, Moncton, Canada.
Faculty of Business Administration, University of Moncton, Moncton, Canada.
Faculty of Business Administration, University of Moncton, Moncton, Canada.

 

Copyright © 2013 Nha Nguyen, André Leclerc, Gaston LeBlanc et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

 

How to Cite this Article


Nguyen, N. , Leclerc, A. and LeBlanc, G. (2013) The Mediating Role of Customer Trust on Customer Loyalty. Journal of Service Science and Management, 6, 96-109. doi: 10.4236/jssm.2013.61010.

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