Creative Education
2012. Vol.3, Supplement, 89-92
Published Online December 2012 in SciRes (http://www.SciRP.org/journal/ce) DOI:10.4236/ce.2012.37B023
89
The Empirical Study on Development Value Identity and
Requirement of Central Plains Folk Custom Sports Cultural
Resources*
Fenglian Deng
Physical Education College, Nanyang Normal University, Nanyang, Henan, China
Received 2012
Utilizing the methods of documentary research, fieldwork, expert interviwing and so on, this paper have
taken much survey in terms of cognition and value identity situation of Central Plains folk custom sports
culture, the motivation of attending this activity, the development requirement trend and this culture her-
itage development and creation requirement trend and so on to realize the value identity and requirement
of Central Plains folk custom sports cultural resources development from the public, further to wake up
the attention from the public about this cultural resources which provide the culture and heritage protec-
tion, ecnomic constructure and culture constrcture with theoretical references and practical instruction.
Keywords: Folk Custome Sports; Resource Development; Cultural Heritage Protection
Introduction
Central Plains is considering as the main birthplace of the
Chinese nation, is the cradle as well which once be supposed to
be the political, ecnomic and cultural centre for a long time in
history[1] where gradually formed into Centre Plains culture
after thousands of years’ civilization. Folk custom sports is
reffering to a kind of sports handed dowm from folk custom,
folk culture and folk live style; a kind of special cultural mor-
phology going with and satisfy various needs[2]; a kind of spe-
cial sports cultural morphology created by the public and thus
enjoyed and passed down by the public[3]. Region and
folk-custom are the main characteristics of folk custom sports.
There must be differences in characteristics and forms of folk
custom sports refferring to the different custom habit[4]. Centre
Plains folk custom sports cultural resource is a kind of activity
content of accumulation from Centre Plains folk custom activi-
ty, spreading in festival, marriage, funeral, custom carnival and
custom amusement with local feature and national style in
terms of body building, amusement, performance and sporting
competition.
Culture value system with modern meaning morphology is
under construction. Culture is becoming the spirit power and
need of time of cultural construction. This paper aiming at un-
derstanding the value identity and requirement of Central Plains
folk custom sports cultural resources development from the
public, further to wake up the attention from the public about
this cultural resources which provide the culture and heritage
protection, ecnomic constructure and culture constrcture with
theoretical references and practical instruction.
Survey Object and Study Method
Survey Object
The basic situation of the poll is devided into the following:
sex ratios; age sections; education backgroud announcement;
occupation announcement; habitation;economic salary distribu-
tion.
Study Method
1).Documentar y research method
The considerable document and materials were accomulated
via internet and disc index, consulting history materials and the
refferring books to understand the existing study accompulish-
ment to lay the foundations.
2). Survey method
a). Fieldwork method
Observing the situation when people took the folk custom
sports at morning and evening practice and to gain material at
first hand by investigating on the spot.
b). Expert interview method
Experts in folk custom, history, sports and folk actors were
consulted to gain much more precious materials.
c). Questionnaire method
The questionnaires were mainly extended in cities, towns and
countries in Kaifeng, Luoyang, Zhenghou, Shangqui and Na-
nyang in Henan province at the morning and evening practice
involving Public Sports Administration, teachen in folk custom
sports, culture station and folk actors with each area 2000 ques-
tionnaires with effective percentage reaching 89.5%.
d). Statis tics method
SPSS software were adopted to classify and mathematially
counte the questionnaires and colleced materials in convention.
The Result and Analysis of the Survey
The Survey of Cognitio n of Cent ra Plai ns Folk
Cutstom Sports Cultur e and Value Identity from the
Public
Cognition signifies an activity which people acquire know-
*By the soft science res earc h projec t i n henan province: (112400450111).

F. L. DENG
90
ledge by recognizing the objective things[5].Cognition of Cen-
tral Plains sports means the understandinig of its program, val-
ue and knowledge which are knowledge reserve and mental
preparation to attend this activity. The level of cognition di-
rectly influence the public’s participation initiative and enthu-
siasm. So that, some question were set such as “Do you know
what folk custom sports is?”, “Have you been attened or seen
folk custom sports?”, “When do you know any program about
folk custom sports?”. The result shows that there is no obvious
difference in cognition among people in different age, occupa-
tion, ecnomic salarty but quite obvious among people in differ-
ent level of education, health condition and residences. There
were 86% people aged above 36 years old know what folk cus-
tom sports is, 79% people had participated sports culture tour-
ism. The people with good health condition accounted for high
proportioin of the total number who participated folk custom
sports activity.
Value identity means a procedure which constantly alte its
own value construction by value cognition,value evaluation and
value selection, internalize as its own value orientation about
social value sense in some degree and value correctness,and
then outernalize a certain value behavior, then perform as the
shape of joint value sense with congruity and unity of value
ideal, value orientation and value standared and so on from
social members[6]. Form 1 shows that the public in city, towm
and country show their cognition about amusement value which
primary value is riching culture life in spare-time which propo-
ration takes 93.6% in city, 96.5% in town and 98.6% in country.
Inheriting national culture and custom ranks the second which
proporation takes 96.7% in country and reach 88.3 in city as
well which represents that Central Plains folk custom sports
culture has extremely crucial value in inheriting national culture
in country. The proportation of the value of strengthening
comunication accounts for above 87% which shows the impor-
tant effect to strengthen communication in public.
Body-building ranks the fourth. What’s more, there is a lack of
understanding of education valuce of folk custom sports culture
which is same as the worry of education culture section.
Having ackonwledged about this situation, the refferring sec-
tion came to develop pilot zone in Central Plains, such as folk
custom sports education plan in some high school in Kaifeng
and Nanyang city, dragon-dance and lion-dance performace in
physical teaching practise in PE. College of Henan Normal
University, YangKo, waist drum and Taiji Fan selected in
teaching content in Nanyang Normal College.
As a matter of fact, the public have cognition of amusement
value, inheriting national cultrue custom value, strengthening
communication, body-building of folk custom sports culture
but lack control value which propaganda and guide is to be
strengthened.
The Motivation Survey of Attending Folk Custom
Sports Culture Acti vity
The motivation is the primary power inducing behavior.
Form 2 shows that amusement ranks top in the main motiva-
tion of folk custom sports culture which proportion takes 95%
in city, 92% in town and 93% in country. Following custom
habit ranks the second which proportion takes 79% in city, 86%
in town and 95.3% in country. The personal favor ranks the
third in country which proporation takes 91%, followed by
accelerating communication and body-bulding which propor-
tion respectively takes 90.1% and 76%. While the proportion of
cultivating offspring and adding salary is low. Body-buildinig
ranks the second in city followed by following custom habit,
personal favor and accelerating communication. While adding
salary by commercial way and cultivating offspring are fallen
behind.
The public shows much interesting in Central Plains custom
sports culture, especially in country, with sense of national
pride and eomtion identity. the direct motivation could boil
down to amusement communication and custom habit. The
public in town have acknowledged body-building value and
thus take it as an important body-building way. The smaller
proportion of adding salary shows they lack obvious income
creation cap acity.
All in all, the main motivation contains amusement, follow-
ing national habit, personal favor, accelerating communication
and body-building.
The Survey of Need Trend of Developing Central
Plains Folk Custom Sports Cultural Reso ur ce s from
the Public
The public attending Central Plains folk custom sports cul-
ture activity not only depend on personal idea, personal need
and personal condition, but also based on accommodate degree
of social environment and a series of support condition it can
provide.
Form 1.
The survey of identity of Centra Plains folk cutstom sports culture from the public.
Main funtion Inherite national culture and custom Rich culture life in spare-time Body-building Eduction function Strengthen communication others
City
Town
Country
88.3
86.5
96.7
93.6
96.5
98.6
96.8
92.3
86.6
47.3
50.1
64.2
92.3
90.1
87.9
2.3
3.4
5.1
Form 2.
The motivation survey of attending folk custom sports culture activity(%).
Main course Following national habit Persaonal favor Body building Cultiviting offspring amusement Adding income Acceler ating communication other
city
town
country
79
86
95.3
78
82
91
87
81
76
54.2
56
66
95
92
93
48.2
43.2
41.5
76.8
81.5
90.1
3.6
5.6
4.3

F. L. DENG
91
Form 3 shows that the public relatively satisfied with Cen-
tral Plains folk custom sports cultural resource. Based on the
data, the public held positive attitude
toward the development of this activity in some degree while
around 1/3 of the people not satisfied with it which demon-
strates that difference exits between the present situation and
the immediate need of the public.
The degree shows the need trend which relativelly derectly
show the need variation content and reflect the need condition
of Central Plains folk custom sports cultural resource develop-
ment from lateral ties in the future.
Form 4 shows that strengthening organization and adminis-
tration and supporting from government are the greatest wish
from the public. On one hand, as group activity which need
certain participation scale, this culture sports activity needs
summons of speicialized recreation and sports mainstay and
relative organization. On the other hand, strengthening organi-
zation and administration of folk custom sports activity espe-
cially need to strengthen great support from sports and culture
department.The financial support from the government is very
meaningful.
Form 4 shows the anxious attitude of the public towards de-
veloping commercial economy such as local tourism by taking
advantage of Central Plains folk custom sports cultural resource
based on the relatively high proportion of strengthening com-
mercial development. In recent years, folk culture tourism has
been to the hot spot in tourism development. Development of
commercial activity such as Central Plains folk custom sports
cultural tourism become the inevitable choice. The data also
shows that there are complex folk custom sports programs in
country which eager to be regulated and popularized scientific-
ly and systematicly. While there is relatively higher demand of
making supportability policy in town than in country.
The interview shows that there is great wishes of the public
in city in regulatory system in terms of finance, ground and
facilities which may have something with the relatively higher
level of life condition and cognition as a whole
To sum up the above arguments, there is strong needs and
wishes of the public to develop Central Plains folk custom
sports culural resource which represents the need trend which
has important reference value and instruction meanings.
The Need Trend of Inherition, Development and Cre-
ation of Central Plains folk Custom Sport s
Culture from the Public
The appearance and development of Central Plains folk cus-
tom sports culture is a process of traditional culture accumula-
tion. In history and dvelopment light, the need trend must
represent a combination of inherition, development and creation.
There are three angles to be observed in terms of the need of
development of amusement folk custom sports cultural resource
from the public, the attitude toward transforming the content of
competitive folk custom sports culture and commercial devel-
opment intention of folk custom sports culture.
1). The need of the development of amusement folk custom
sports cultural resource from the public
Amusement folk custom sports activity is one of the main
ways of the public’s daily life and festival culture activity
which is most closely to daily life.
The attitude of reforming folk custom sports culture properly
when reserving traditional conten ranks top, which proportion
takes 65.2% in country, 61.6% in town and 64.2% in city. The
data also means that the public held rational attitude toward t he
development of amusement folk custom sports cultural resource
who agree to reform and development it and put stress on the
proper principle.
2) The attitude toward to content reform of competitive folk
custom sports culture
Competitive folk custom sports activity hereby means the
competitive program and performance program in Games such
as wrestle, playing diabolo, dragon-dance, lion-dance, dragon-
boat race and walking on stilts and some competitive program
in public life and festival.
Form 5 shows that the public in country was tend to reserve
folk custom and reform properly on that basis. While the public
in town and city showed their strong reforming wishes which
properly reform propertion reached 57.8% and 51.6% respec-
tively, totally reform propertion reached 15.4% and 26.1%. One
of the reason may be that the public in town and city raraly
attended village cometitive activities influenced by life envi-
ronment and the difference in concept and acknowledgement.
Overall, the public is tend to reserving national characteristics
of competitive folk custom sports culture and should be prop-
erly modernized reformed at that basis.
3)The intentiion of commercial development of folk custom
sports culture tourism from the public
In terms of reserving national culture tradition and meet the
tourists’ need, the attitude of the public toward commercial
development such as folk custom sports culture tourism reflects
the contradiction between incisive traditional concept and eco-
nomic benefit as a drive.
Form 6 shows that the public put satisfying the tourists’
need with proper reform as the first choice no matter in country,
town and city which proportion is 97.8%, 95.7% and 96.6 re-
spectively. As mentioned above, the public is more tend to
economic benefit fulfillment during the tourism economy de-
velopment process. But at the same time, the proportiong of
keeping cautious and paying attention to cultural heritage pro-
tection reachs 84.3%, 78.3% and 80.3% respectively. The data
demonstrates that the public pursues economic benefit when
develop folk custom sports culture tourism at the same time
shows their contratition attitude toward protection sense. But
ultimately the public prefer to reform depending on tourists’
willing.
Form 3.
The survey of ne ed t rend of developing Central Plains folk custom sports cultural resources from the public (%).
Situation Very satisfied Relatively satisfied Just so Not quite satisfied Unsatisfied
City
Town
Country
11.2
13.8
16.9
36.2
38.9
56.1
29.8
30.1
26.9
26.3
24.1
22.5
10.1
8.3
7.6

F. L. DENG
92
Form 4.
The need survey of developing Central Plains folk custom sports cultural resource from the public.
Situation Enact supporting
rules
Strengthen
government support Stre n gthe n re gulation and extension Enlarge commercial development Strengthen talents training Strengthen organization administration Strengthen advocacy and communication
City
Town
Country
93.6
92.3
90.1
89.6
91.5
95.6
87.6
85.1
90.2
93.2
90.5
87.3
76.5
74.3
68.9
97.6
95.2
93.1
87.9
85.3
80.1
Form 5.
The attitude toward content reform of competitive folk custom sports culture (%).
Attitude
situation Replaced by modern competitive sports Popularize totally in its primary way Reform properly on basis of reserving tradition and characteristics Modernized reform totally integrate with modern competition in timeing a nd way
Country
Town
City
1.5%
1.3%
2.6%
40.1%
38.7%
29.7%
61.8%
57.8%
51.6%
8.9%
15.4%
26.1%
Form 6.
The intentiion of commercial development of folk custom sports culture tourism from the public(%).
Attitude situation Keep cauti ous to prote ct
folk custom sports Properly reform to cater the need of tourists’ aesthetic Totally reform combinating modern amusement
Country
Town
City
84.3
78.3
80.3
97.8
95.7
96.9
48.5
37.6
46.6
Based on the analysis above, the attitude of the public toward
Central Plains folk custom sports culture is quite cauious which
mainly focus on properly reforming and developing on the
basis of protecting national cultural heritage to meet the need of
body-building, leisure activity and amusement.
Conclusion
With higher cognition degree about Central Plains folk cus-
tom sports culture, the public has the relative identity in terms
of amusement value, inheriting national culture custom value,
strengthen mutual communication and body-building value
while lack acknowledgement of control value which is to be
propageted and guided.
Amusement, following national habit, personal favor, acce to
finance, ground and facilities, celetating communication and
body-building in turn compose the main motivation of attend-
ing the sports activity.
The public have a strong need and wishes to develop Central
Plains folk custom sports cultural resource; There are complex
programs which are eager to regulated and popularized scienti-
ficly and systematicly; the public in city shows their strong
wishes of regulation rules public held rational attitude toward
the development of amusement folk custom sports cultural
resource who agree to reform and development it and put stress
on the proper principle;the public is tend to reserving national
characteristics of competitive folk custom sports culture and
should be properly modernized reformed at that basis; the pub-
lic pursues en develop folk custom sports culture tourism when
prusuing economic benefit at the same time shows their contra-
tition attitude toward protection sense. But ultimately the public
prefer to reform depending on tourists’ willing.
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