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WeChat Marketing of Catering Industry from Consumers’ Perspective
—Taking “HaiDiLao” and “Little Sheep” as Examples
(Articles)
Mingzhu Liang
,
Mingsen Wang
,
Songjun Xu
Journal of Service Science and Management
Vol.9 No.3
,June 22, 2016
DOI:
10.4236/jssm.2016.93032
7,412
Downloads
11,106
Views
Citations
The Study of Temple Tourism Brand Marketing—Taking Guangxiao Temple as an Example
(Articles)
Mingzhu Liang
,
Mingsen Wang
,
Songjun Xu
Chinese Studies
Vol.5 No.3
,August 10, 2016
DOI:
10.4236/chnstd.2016.53010
2,456
Downloads
5,049
Views
Citations
Localization of International Hotel Brands in China
(Articles)
Yu Wang
American Journal of Industrial and Business Management
Vol.6 No.9
,September 12, 2016
DOI:
10.4236/ajibm.2016.69091
2,919
Downloads
5,772
Views
Citations
Analysis on the B2C E-Commerce Pattern in China
(Articles)
Yingyao Shi
Journal of Service Science and Management
Vol.9 No.5
,October 28, 2016
DOI:
10.4236/jssm.2016.95048
3,155
Downloads
6,264
Views
Citations
The Reason and Coping Measures of Employees’ Resistance to Information System
(Articles)
Chunhua Xiao
Journal of Human Resource and Sustainability Studies
Vol.5 No.1
,March 30, 2017
DOI:
10.4236/jhrss.2017.51009
7,512
Downloads
9,275
Views
Citations
Study on the Spillover Effect of Tourism Flow Based on the Customer Market Segmentation—Take the Business Travel Market in Guangdong Province as an Example
(Articles)
Yi Liu
,
Jiaping Lin
Modern Economy
Vol.9 No.5
,May 23, 2018
DOI:
10.4236/me.2018.95064
690
Downloads
2,061
Views
Citations
Research on the Origin-Finding Travel of South Fujian—Based on the RMP Analysis Model
(Articles)
Yi Liang
,
Yanlai Yang
Journal of Service Science and Management
Vol.13 No.1
,February 14, 2020
DOI:
10.4236/jssm.2020.131009
468
Downloads
1,033
Views
Citations
The Effect of Crisis Processing Capacity on Brand Crisis Reparability
(Articles)
Yi Xiao
,
Qing Li
,
Haiying Wei
Journal of Service Science and Management
Vol.7 No.5
,October 23, 2014
DOI:
10.4236/jssm.2014.75031
3,086
Downloads
3,928
Views
Citations
The Evolution of E-Commerce Payment
(Articles)
Chuan Lin
Technology and Investment
Vol.8 No.1
,February 20, 2017
DOI:
10.4236/ti.2017.81005
2,641
Downloads
4,754
Views
Citations
Research Progress on the Influence of Materialism and Its Interventions
(Articles)
Shuxiang Fu
,
Yaozhong Liu
Psychology
Vol.10 No.3
,February 22, 2019
DOI:
10.4236/psych.2019.103025
1,641
Downloads
17,718
Views
Citations
Research on Coordination Strategy of New Product Development Teams Based on Task Overlapping
(Articles)
Ting Lu
Open Journal of Business and Management
Vol.7 No.2
,April 19, 2019
DOI:
10.4236/ojbm.2019.72059
675
Downloads
1,420
Views
Citations
R&D-Marketing Integration and Performance—Evidence Provided by Agricultural Science and Technology Enterprises
(Articles)
Qiong Yao
,
Meisi Xu
,
Hua Song
,
Wenfang Jiang
,
Yong Zhang
Journal of Service Science and Management
Vol.7 No.1
,February 7, 2014
DOI:
10.4236/jssm.2014.71003
14,666
Downloads
17,571
Views
Citations
A Review of Brand Valuation Method
(Articles)
Jiangwen Huang
Journal of Service Science and Management
Vol.8 No.1
,February 4, 2015
DOI:
10.4236/jssm.2015.81008
10,423
Downloads
13,135
Views
Citations
The Effect of In-Game Advertising in SNS on Brand Equity
(Articles)
Jianhua Yang
,
Meizhen Zhang
,
Zhiqin Zou
Journal of Service Science and Management
Vol.8 No.1
,February 16, 2015
DOI:
10.4236/jssm.2015.81013
4,700
Downloads
6,434
Views
Citations
Determinants of IT Innovation Diffusion from Dynamic Perspective—Review and Prospects
(Articles)
Mingwang Lei
Technology and Investment
Vol.7 No.1
,February 18, 2016
DOI:
10.4236/ti.2016.71001
4,810
Downloads
5,992
Views
Citations
Analysis of Financial Fraud of Listed Company in China: A Case Study of Dandong Xintai Electric Co., Ltd.
(Articles)
Wei Zou
American Journal of Industrial and Business Management
Vol.6 No.9
,September 12, 2016
DOI:
10.4236/ajibm.2016.69090
4,823
Downloads
10,176
Views
Citations
Board Advising, Risk-Taking, and Firm Performance
(Articles)
Jianping Li
Journal of Financial Risk Management
Vol.5 No.3
,September 16, 2016
DOI:
10.4236/jfrm.2016.53015
1,986
Downloads
3,721
Views
Citations
Does Benefit Relationship Affect Analysts’ Earnings Forecast?—Evidence from Chinese Stock Market
(Articles)
Yinlin Ou
Open Journal of Accounting
Vol.6 No.2
,April 28, 2017
DOI:
10.4236/ojacct.2017.62003
1,473
Downloads
2,446
Views
Citations
House Price, Ownership Type and Firm Innovation
(Articles)
Ruo Wang
Open Journal of Social Sciences
Vol.5 No.7
,July 24, 2017
DOI:
10.4236/jss.2017.57021
936
Downloads
1,875
Views
Citations
Managerial Overconfidence and the Value Adjustment Mechanism
(Articles)
Feng Xu
Open Journal of Accounting
Vol.7 No.1
,January 24, 2018
DOI:
10.4236/ojacct.2018.71007
1,353
Downloads
2,898
Views
Citations
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